Ammonite Wool Jute Rug

In collaboration with the Natural History Museum

• Crafted from 100% jute and wool
• Stunning, ammonite design
• Hand crafted
• Designed in the UK

The simple yet elegant ammonite design from our Natural History Museum collection makes for a great statement piece in your bedroom or living room, while its neutral colours easily compliment any space. Handmade by skilled artisans, this natural jute and wool blend creates an inviting space that you’ll instantly feel comfortable and at home in.

Natural History Museum x Dunelm

Extraordinary treasures can be found along the British coastline. A truly special environment, the shoreline is simply brimming with life both above and below the waves, but with the tide washing twice daily over the shore, it can be an unforgiving place to live. The creatures that reside here must adapt to an ever-changing environment - some have evolved hard outer shells to protect themselves, others such as starfish have developed hundreds of ‘tube feet’ to grip on tightly. From out of reach coastal cliffs and rocky islets teeming with seabirds to the rich and diverse underwater kelp forests that support a variety of marine species, there is incredible wildlife wherever you turn. Through our collection with the Natural History Museum, we want to celebrate the diversity of the UK’s incredible shorelines and highlight some of the threats impacting them and the species that reside there from rising ocean temperatures to acidity levels.

© The Trustees of the Natural History Museum, London 2023. All Rights Reserved.